Advertising infrastructure for the messages people actually open

Advertising, where attention already exists.

Quvert transforms transactional and operational communications into premium advertising inventory—connecting brands with audiences through the messages they already open.

Get StartedExplore the Platform
+ Reach
+ Engagement
+ Revenue
+ Conversion

Delivery flow

live simulation
  1. HostSends an operational message
    • Your booking is confirmed.
    • Your appointment is tomorrow.
    • Your order has shipped.
  2. QuvertMatches a premium placement
    • Eligible inventory detected
    • Contextual match · 94%
    • Creative approved by host
  3. AdvertiserReaches a high-intent audience
    • Brand message delivered
    • Native, non-intrusive
    • Measured end to end

The problem

Billions of messages are opened every day.
Most of them are empty.

Businesses already send millions of operational messages that carry real attention — and almost none of that space is monetised.

  • Booking confirmations
  • Appointment reminders
  • Order confirmations
  • Receipts
  • Membership notifications
  • Shipping updates
  • Payment confirmations
  • Loyalty notifications
01

Open rates

Operational messages are opened because they carry information people need.

02

Trust

They arrive from a brand the recipient has already chosen to transact with.

03

Context

The moment, category and intent are known at the point of send.

Transactional email

Your order has shipped

Order #QV-48120 · Metro Express

Unused footer space

The Quvert model

Turn operational communication into infrastructure.

One layer sits between businesses that already own attention and brands that need it. Quvert operates that layer end to end.

01

Hosts

Businesses with high-volume transactional communications.

  • Healthcare
  • Fitness
  • Hospitality
  • Retail
  • Beauty
  • Wellness
  • Food & Beverage
  • Travel
  • Professional Services

Hosts provide inventory.

02

Quvert

The infrastructure layer between both sides of the market.

  • Inventory
  • Matching
  • Campaigns
  • Creative
  • Delivery
  • Targeting
  • Analytics
  • Revenue sharing

Quvert operates the marketplace.

03

Advertisers

Brands buying attention where it already exists.

  • Context
  • Audience
  • Reach
  • Performance
  • Conversion

Advertisers purchase access.

  1. Hosts
  2. Inventory
  3. Quvert
  4. Campaigns
  5. Audiences

How it works

One infrastructure. Two sides of the marketplace.

Hosts list attention. Advertisers buy it. Quvert handles everything in between.

Step 01

Hosts connect

Templates are reviewed, eligible surfaces are mapped, and the host sets the rules for what may appear inside them.

See How It Works

For advertisers

Reach people when they're already paying attention.

Stop competing for attention in crowded feeds. Quvert lets brands place relevant messages inside high-intent transactional moments.

  • Contextual targeting
  • Premium audiences
  • High-attention placements
  • Host selection
  • Campaign control
  • Creative tools
  • Performance analytics
  • Budget management
Explore Advertiser Platform

Advertiser console

Illustrative

Audience

1.4M

Impressions

2.18M

Conversions

5 210

Budget used

68%

Delivery by week

Wk 1
Wk 2
Wk 3
Wk 4
Wk 5
Wk 6
CampaignHostsReachSpendStatus
Summer Wellness4412kR 96kLive
Weekend Escapes6688kR 141kLive
Retail Loyalty3254kR 62kPending

Host console

Illustrative

Communications

295k

Campaigns

7

Advertisers

12

Revenue

R 84k

Available inventory

  • Booking confirmations84k / moAvailable
  • Appointment reminders61k / moIn use
  • Digital receipts128k / moAvailable
  • Loyalty notifications22k / moPaused
Next payoutR 31 420

For hosts

Your communications are valuable inventory.

Quvert helps businesses generate a new revenue stream from communication infrastructure they already operate.

  • New revenue
  • Brand control
  • Advertiser approval
  • No disruption
  • Managed implementation
  • Performance reporting
  • Flexible inventory
Become a Quvert Host

Channel Hosts

Your audience. Quvert's advertising infrastructure.

Quvert works with eligible channels that have established audiences and turns available channel inventory into professionally managed advertising opportunities. Initial programme channels should generally have at least 50,000 followers.

Channel Host

Provides the established audience and eligible channel inventory.

Quvert

Manages the advertising layer from campaign discovery through settlement.

Advertiser → audience

A relevant campaign reaches the channel audience in an appropriate context.

Quvert manages

  • Advertiser acquisition and campaign discovery
  • Audience and context matching
  • Creative development and adaptation
  • Campaign execution and placement management
  • Tracking, measurement and reporting
  • Advertiser communication, billing and support

You stay focused on your channel

No advertiser prospecting, ad sales, campaign building, creative design, negotiation or campaign reporting.

Quvert manages those functions. Channel Hosts remain responsible for accurate channel information, normal channel operations, platform rules, agreed availability and required placement reviews.

How it works

01

Apply

Submit your channel for consideration.

02

Qualification

We review its audience, content, activity and available inventory.

03

Approval

Eligible channels enter Quvert’s managed advertising network.

04

Campaign matching

Relevant advertisers are matched to your audience and context.

05

Creative development

Quvert prepares contextual image, video or another supported format.

06

Execution

Approved placements run through the supported channel workflow.

07

Tracking

Available campaign and engagement performance is recorded.

08

Revenue settlement

You earn a contracted share of each qualifying campaign charge.

Qualification

Submission does not guarantee approval.

  • Audience size, quality and engagement
  • Content category, consistency and activity
  • Geographic and advertiser relevance
  • Advertising suitability and brand safety
  • Available inventory and commercial commitments
  • Ability to execute supported placements

Submitted → Under Review → Additional Information Required → Approved → Active → Suspended/Inactive

Revenue model

Managed advertising, contracted revenue share.

  1. Advertiser pays the campaign charge.
  2. Quvert manages matching, creative, delivery and measurement.
  3. Revenue is shared with the channel on contracted terms.

There is no Channel Host subscription or overage charge. Commercial terms are confirmed with each channel during onboarding.

Become a Quvert Channel Host

Have an established channel with 50,000+ followers?

Let Quvert manage the advertising opportunity while you focus on your audience.

Apply to Become a Channel Host

Quvert primarily uses aggregate channel and audience information. Personal follower lists, names, phone numbers and email addresses are not required. Channel availability, formats, execution methods and metrics depend on the relevant platform’s supported capabilities, permissions and policies.

The marketplace

A marketplace built around context.

Inventory is described by who the audience is, what the message is, and when it arrives — so matching is contextual rather than demographic guesswork.

  • Luxury Hotel Group

    Premium

    Hospitality · Cape Town, ZA

    Audience
    Affluent leisure travellers
    Volume
    180k messages / month
    Inventory
    Booking confirmations · Itineraries
    Engagement
    High
    View inventory →

  • Fitness Network

    Scale

    Fitness · National

    Audience
    Members aged 24–45
    Volume
    640k messages / month
    Inventory
    Class bookings · Check-ins
    Engagement
    Very high
    View inventory →

  • Healthcare Practice Group

    Restricted

    Healthcare · Johannesburg, ZA

    Audience
    Scheduled patients
    Volume
    95k messages / month
    Inventory
    Appointment reminders
    Engagement
    High
    View inventory →

  • Beauty & Wellness Group

    Premium

    Beauty · Metro

    Audience
    Repeat treatment clients
    Volume
    120k messages / month
    Inventory
    Appointments · Reminders
    Engagement
    High
    View inventory →

  • Retail Platform

    Scale

    Retail · National

    Audience
    Online shoppers
    Volume
    1.2m messages / month
    Inventory
    Receipts · Shipping updates
    Engagement
    Moderate
    View inventory →

  • Restaurant Group

    Efficient

    Food & Beverage · Multi-city

    Audience
    Diners & loyalty members
    Volume
    310k messages / month
    Inventory
    Digital receipts · Loyalty
    Engagement
    Moderate
    View inventory →

Campaign

Summer Wellness

Matched against eligible host inventory by category, audience and message type.

  • Fitness94%
  • Hospitality91%
  • Wellness87%
  • Beauty83%

Placements

Designed for the messages people need to open.

Every format keeps the transactional content first. Advertising is subordinate, clearly labelled and approved by the host.

Grooming Confirmation

Your appointment is confirmed

Signature Trim & Line Up — we look forward to seeing you.

Service
Signature Trim & Line Up
Barber
Sipho M.
When
Sat, 15 Aug · 10:30
Total
R 320.00

Please arrive five minutes early. Reply to this message to reschedule or cancel free of charge up to two hours before your slot.

Sponsored

Hungry after your cut?

Two nearby offers, chosen for this appointment.

Local partners
4.5 ★R 0 Delivery Fee

Buy 1, Get 1 Free

Cheekin Moot Street

RR · Comfort food · Burgers

Order now
Local partners
5.3 ★R 0 Delivery Fee

Save on Select Items

Mama Dee

R · American · Breakfast and brunch

Order now
  • Non-intrusive
  • Contextual
  • Native
  • Curated

Formats are built per template, approved per host, and rendered inside the existing message — no redesign, no disruption to the operational purpose of the communication.

Brand safety

Hosts stay in control.

Nothing enters a host's communications without explicit approval. Controls sit at advertiser, category, creative and placement level.

  • 01

    Advertiser approval

    Every advertiser is reviewed before entering host inventory.

  • 02

    Category restrictions

    Hosts define which industries may appear in their messages.

  • 03

    Competitor exclusions

    Named brands can be permanently blocked at account level.

  • 04

    Creative approval

    Copy and assets are approved before a single message is sent.

  • 05

    Placement control

    Hosts choose which templates and formats carry advertising.

Brand safety controls

Host: Luxury Hotel Group

Allowed

  • Wellness
  • Fitness
  • Travel
  • Technology

Blocked

  • Direct competitors
  • Restricted categories

Data & privacy

Built for trusted environments.

Transactional communications can contain sensitive information. Quvert is designed with privacy and data protection in mind, so advertising never depends on the contents of a message.

  • Data minimisation

    Only the fields required to match and measure a placement are processed.

  • Separation of advertising data

    Advertising signals are kept apart from host message content.

  • Access controls

    Role-scoped access across hosts, advertisers and operators.

  • Auditability

    Placement, approval and delivery events are recorded and reviewable.

  • Privacy-conscious architecture

    Designed with privacy and data protection in mind for sensitive environments.

Analytics

Every placement becomes measurable.

Delivery, engagement and outcome metrics are attributed back to campaign, host and audience — for both sides of the marketplace.

  • Reach

    1.42M

  • Impressions

    2.18M

  • Clicks

    38.4k

  • CTR

    1.76%

  • Conversions

    5 210

  • Spend

    R 412k

  • CPM

    R 189

  • CPC

    R 10.70

  • CPA

    R 79.10

Campaign performance

Host performance

Explore Analytics

Revenue model

Create value on both sides.

Advertising spend enters the marketplace and returns as revenue to the businesses that own the attention.

  1. 01

    Advertiser

    Pays for campaign

    Advertisers gain access to valuable contextual inventory they cannot buy in open display markets.

  2. 02

    Quvert

    Manages marketplace

    Quvert operates matching, creative, delivery, measurement and settlement between both sides.

  3. 03

    Host

    Earns revenue

    Hosts monetise communication volume they already send, without changing how they operate.

Commercial terms are configured per host and campaign. Pricing is shared during onboarding.

Use cases

Built for industries that communicate constantly.

Wherever operational messaging is high-volume and expected, there is inventory worth monetising.

Industry

Healthcare

  • Appointment reminders
  • Patient communications
  • Booking confirmations

Each surface is reviewed for suitability before it becomes available inventory.

Where we are

Built for the next generation of digital communication.

Quvert is in early access, working directly with founding hosts and advertisers to shape the standard for advertising inside transactional messaging. Case studies will be published as partnerships go live.

  • Infrastructure first
  • Host-controlled
  • Context over volume
  • Measurable by design

Turn every transaction into an opportunity.

Whether you send operational messages or want to reach audiences inside them, Quvert provides the infrastructure to make it work.

Join as a HostAdvertise with Quvert

Early access · Onboarding managed directly by the Quvert team